Throughout the years the world we know has changed a lot due to various technological reforms and advancements and every time something major changes it directly affects the market. Just considering the availability of smartphones and computers drastically changes the traditional business norms and the way companies interact with their customers. It was the year 1994 that marked the start of a new online marketplace. As of today, most of the new emerging businesses operate online. 

However, the businesses that were not able to adapt this market change either still prefer to work with the traditional offline market or choose to operate on an online marketplace and this is especially true for business in the fashion industry. Marketplaces are an integral part of most of the successful fashion businesses around the world. Most of the luxurious brands as we know effectively utilize and enjoy overwhelming success by selling directly to these online and offline marketplaces instead of creating an online retail store for their businesses. 

But if you are someone who wants to start their online fashion business with an independent e-commerce store of their own then we recommend you utilize SEO Fashions suited to help your e-commerce website reach the top of the online fashion industry. However, if you are some who would prefer to utilize the existing online marketplaces to kickstart their businesses then we recommend checking out these 5 of the Best Fashion Marketplaces for Private Label Clothing Brands.

Now before we get started with the list of top online marketplaces for your business to flourish, it is important that you understand the basic model of these marketplaces and how they can help you evolve your business into a brand. 

Now the basic idea behind these online marketplaces is quite similar to the offline ones. The only difference is that these online marketplaces provide you with online sales channels where you can sell your products and services. These online marketplaces have a steady flow of traffic to their website due to previously existing businesses on these platforms. And so they are best for starting a new business as you get a quick head start based just because of the popularity of the online store. The best part about these marketplaces is that you save a lot of time and money as you don’t have to worry about some of the most crucial things about factors of creating an online business such as – 

• developing, maintaining, and hosting an online e-commerce website for your business. 

• Investing in social media marketing for your online platform as these marketplaces already have a huge online presence and a separate team for maintaining and marketing an online presence. 

• Easy interaction with your online customers. 

• Marketplaces generally have a huge presence in PR, which could benefit you in several ways. 

1. Not Just A Label 

Not just a label is an online marketplace available to all the fashion designers globally. It is a great platform where individuals can showcase their designed products to the world. This platform is already in use by some of the well-known fashion designers around the world. These platforms follow a concept of a fashion showroom and an online fashion designing community that helps individual fashion designers connect and begin to connect to professionals. The community has grown to include over 35 thousand fashion designers from around the globe. The best part about this platform is that it provides professional exposure to individual designers. As a matter of fact, NJAL has helped launch the careers of some of the world well-known designers such as Damir Doma, etc. This is a great platform for you if you are someone who is looking for professional exposure as an individual fashion designer. 

Now it is not just a showroom for designers to display their arts as NJAL introduces premium designer services that allow viewers to shop any product that they find interesting on their platform. There are other tools that this platform offers making it a perfect place for designers, buyers, press, and consumers to collaborate to create a healthy fashion designing community and get individual recognition. 

2. Nineteenth Amendment 

This marketplace follows a different model than NJAL. It is a platform where your designers can create and sell their work when someone makes a request. On the user’s side, the platform allows the users to buy anything at a pre-placed price. This platform offers unique designs made exclusively by a brand or from a collaboration of individual designers. The best part about this platform is the manufacturing facilities fro the designers, as they need not worry about it at all. All the orders placed on their platform are exclusively manufactured on demand by the partnered manufacturers across the United States. The nineteenth amendment focuses on making sure that manufacturing inventory is minimized as much as possible, which allows the manufacturer to focus on daily products rather than worrying about maintaining their inventory. 

This quick, on-demand manufacturing model makes this a great place for both the buyers and designers. Also, their reduced inventory model makes it extremely effective and waste efficient as they don’t usually get stuck with products they cannot sell through the platform, on the contrary, it’s the opposite, they only manufacture products they need. As for the designers, they can choose from a variety of plans based on their requirements, making this platform suitable for both individual designers, a group of designers, or a large scale business. 

3. Farfetch 

Unicorn is a term used in the industry to define a company worth over a billion dollars, but they are becoming less and less mythical with 13 entities breaching the threshold over a few years. Farfetch is one of these unicorns which started in 2007 and is now considered as the most popular full price luxurious company. Their business expands to just not one country but 7 and they operate in 9 different languages. The idea behind Farfetch is more dynamic as this platform allows anyone around the world to buy stocks of dressing. After just an order, the users don’t need to worry about anything as Farfetch has taken care of it all from packaging it beautifully, delivering it. The best part about this platform is its amazing eCommerce functionality built into the platform alongside different services like customs clearance, decimal service, interaction with locals native language and accepting localized payments systems, etc. 

4. ASOS Marketplace 

ASOS Marketplace allows independent boutiques and retailers and even vintage shops to sell their products online. As of today, the platform has over 800 boutiques and vintage shop products from all around the world. It is a great shopping stop for people who want to try out a wide range of clothes, shoes, and accessories. The platform has a quite effective and efficient business model as it allows anyone to sell their products online with a 10 percent selling for each item that is sold online through the platform. Apart from this boutique owners can choose to pay on a monthly basis which opens up several useful options for them like a personal manager by ASOS for customizing and their store and get themselves a premium listing on their marketplace and a 15 percent discount on each sale. This is a great platform for vintage brands that feels like they are missing out on their online customers. 

5. Carnet De Mode 

This is a Paris based fashion marketplace that started with an idea to provide a place for fashion designers to showcase and sell they’re ready to wear accessories and collections of items of clothing like garments, shoes, leather goods, jewelry, and other products online. This is a great marketplace that indulges itself in solving manufacturing problems like finance, communication, and marketing. They act as a bridge between the emerging designers and customers, as most of them do not have their own online store or e-commerce website to connect to a large audience. Carnet de Mode offers a customized online retail show for such fashion designers and brands, that could help them sell and maintain their own collections online. It’s a great platform for people who want to connect to the audience and with a risk-free model, the part is that they don’t charge for your online presence, they just take out their commission from the sales you make through their platform. 

About The Author

Hermit Chawla is an MD at AIS Technolabs which is a Web design and Development Company, helping global businesses to grow by Web Services. I would love to share thoughts on Fashion Social Media Services and Game Design Development etc.