In the world of eCommerce, the term “email marketing” has come to mean Klaviyo. One of the most well-known platforms for eCommerce businesses, it has been gradually extending to new channels including SMS and push notifications.
If you are the owner or marketing manager of an eCommerce brand and are not currently using Klaviyo, you are losing out. Here are all the justifications for using Klaviyo as well as the main requirements in terms of features and tactics for your eCommerce business. It is important to know how to move Klaviyo data to Google BigQuery.
Klaviyo
With the aid of Klaviyo, a marketing automation tool, businesses can find, keep, and increase their customer base by sending out promotional emails. It has grown to be one of the most well-known email marketing platforms worldwide, with over 70,000 paying users. It includes several sophisticated capabilities, like email segmentation, email automation, pre-built reports, and drip campaigns, and it is designed for Shopify, BigCommerce, and Magento stores.
1. For eCommerce stores, Klaviyo has the most functionality
The fact that Klaviyo is data-centric is just one of its many benefits. It produces robust data on your email marketing and then provides useful information (and features) that aid in the development of more effective campaigns. It includes a wide range of targeting and segmentation capabilities, allows strong automation, and both. These folks are knowledgeable about data and adept at using it.
Many other email marketing platforms either don’t collect as much data or don’t have a feature that makes it simple to display and analyze it. You should also know how to move ShipHero data to Google BigQuery.
2. Built for Shopify is Klaviyo
Mailchimp, in contrast, no longer directly integrates with Shopify (you must use a third-party application to do so). While other email tools might work with Shopify, they might not work with the other technologies you could be utilizing.
3. Klaviyo offers every integration currently available
Aside from Shopify, Klaviyo practically interfaces with every eCommerce platform and app you could possibly require. It features more than 200 pre-built connectors with tools for customer service, loyalty programs, user-generated content, subscription tools, payments, and practically any other app in your IT stack.
ShipHero
You can ship orders from the warehouse nearest to your customer using ShipHero’s seven warehouses spread out across the United States and Canada for a quicker, more seamless delivery that will increase overall customer happiness. Another factor that makes ShipHero a good option as a dependable e-commerce fulfillment service is its integrations with well-known online seller portals like BigCommerce, Amazon, and eBay as well as the biggest local and international shipping carriers like DHL, USPS, and FedEx. However, given ShipHero’s patchy customer service, its constrained warehouse network may cause delays or interruptions, making the problem even more critical.
To make sure that your goods reaches the customer’s hands in a timely manner, At ShipHero is a dependable e-commerce fulfillment service that is stocked with a number of outstanding features. Strong order and inventory management tools help you stay on top of your logistics, and direct integrations with well-known systems reduce hassles and inefficiencies. To provide your teammates access at anytime, anywhere, there is now a convenient mobile app.
Strong inventory management features: ShipHero provides all the essential components of a successful inventory management system, including inventory tracking, replenishment, and reporting. Use the software to track and count product levels and get rid of “out of stock” problems by integrating it with your preferred sales channel.
Additionally, the software allows you to manage numerous warehouses through order routing and inventory transfer. Decide whether to pack items pre-assembled or assemble-on-the-fly, and set expiration dates for inventory lots. You can handle several pick bins and enable smooth bin transfers with dynamic slotting.
Inventory replenishment is simplified by ShipHero as well. Directly from the platform, purchase orders may be made, and low-stock items can be added. The software also allows for the automatic updating of your stock levels by scanning products for newly arrived stock.
Direct e-commerce platform and marketplace integrations: ShipHero has direct e-commerce platform and marketplace integrations with some of the top e-commerce platforms and marketplaces. WooCommerce, Amazon, Shopify, eBay, Walmart, and BigCommerce are a few examples. Not only that, but after integrating with these systems, you can access thorough reporting, analytics, and insights right from the ShipHero dashboard.
ShipHero actively works to make your order management procedure more efficient. It is not necessary to manually verify each sales channel to determine the total number of orders placed since after clients place purchases on websites like Amazon or Etsy, they are automatically transferred to the ShipHero platform.
Additionally, it provides the ability to route warehouse orders, which causes all orders to be automatically assigned to accessible warehouses. Additionally, you can use automated rules to validate every order and identify orders that might be fraudulent or addresses that are invalid for examination.