An Insight About Pitch Deck

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Have you ever thought about what a pitch deck is? If no, then this blog will help you to know more about this. An investor pitch deck is 10-12 slides of presentation for giving a short summary of any company. It even includes the business plan and the startup vision of your company. A company makes the pitch deck for various reasons like trying to get a new investor, top pitch deck consultants to present your company or to make a deal with another company.

A pitch deck design should be visually amazing with very little text. If you are planning to use a pitch deck for the presentation, then the person presenting it has to do all the talking. However, if you are sending the pitch presentation via email, then it should be self-explanatory.

There are various pitch deck template that can be used for tracking the activities of the investor through the presentation. Even they can figure out whether you have read 100% of the slide or not.

While creating a pitch deck, you need to make sure it is compelling, clear and simple and even easy to act on. Having more visuals will make the investor get more focused on it, and they will never get bored during the presentation. While creating the presentation, you must do a few things that are: problem, solution, market size, underlying magic, business model, product, team, milestone, financials and amount being raised.

  • Problem

This slide will explain what gap your business is filling in the market. It should be a problem with which people can relate to, and the investor does not have an issue while understanding it.

For the startup companies, you need to create different slides for the problem and solution as then the only investor can understand everything clearly. Putting all in one slide can be good when your company is somewhat famous.

  • Solution

While including the solution in the presentation, make sure they are clear and concise. If you are running a tech firm, then you must find a scalable solution. If the solution is capable, then it will increase the output when the load is increased. Timing is everything in the world of business that is why being there at the right time when people need it is important. Never give a statement like you are the only company that is doing this etc. Because various companies must be tackling the same problem as you are facing but with a different approach.

  • Market Size

What is the size of the market that you are focusing on that will determine the investors?  If you are focusing on the small market, then there will be a small return; however, if you are focusing on the larger market, then return will be bigger. Investors try to hunt for the investment opportunity where they will get higher returns. For this slide, you can use the graph that can outline the market growth in the past and future.

  • Product

In this slide, you can put all the products of your company that are in action. You can even add a description of this product along with the quotes of your client regarding your product.

  • Team

The slide of the team is one most import slides in the investor pitch deck. Because every investor wants to know who is driving the car and what makes them unique, having the right people on the right place in your company will help you in running your company in the direction of success. You can describe the members of your team, mainly co founders and add their achievement in this slide.

The sample pitch deck will even include the competition and financials of your company so that investors can know what makes your company unique from others.