Before we get started with our email deliverability services, let us first know what email deliverability is.
Emails have been around for what seems like an eternity. As mainstream as they are, they were, are and will be one of the major forms of communication on the internet.
Various individuals and enterprises have been reaching out to their subscribers via email to grow their business and connect more with their subscribers. The reason being an email is very easy to send and compose as well.
However, email deliverability is a very important issue that people face these days. Whether you are a digital entrepreneur or are someone who has a big presence on the internet, you would know how email deliverability is a major issue that is faced by majority of the people of your niche. This is because the email service provider has certain requirements failing to satisfy which makes your emails go to the subscribers spam folder. This is a big issue as it massively impacts your reach. If you have a blog and have to connect to your subscribers online only, then it makes a massive impact on your reach as a result of which your online business will also be negatively impacted.
Given that this is the world of digital media, email deliverability is a major concern among digital entrepreneurs and bloggers who are looking forward to grow their business.
In order to test your email deliverability, you may have to give some email deliverability tests. These test will not only track and grade your email deliverability but will also help you to take action in case your deliverability is low. These tests are recommended for everyone who has or wants to grow their online presence by sending their subscribers newsletters or the like via email.
If you are someone who is worried about email deliverability, you may need some help. This is where folderly.com comes to your rescue. Read on to know more about how we can help you solve all your email deliverability problems.
Here are some frequently asked questions that will help you get a general idea about the various queries people have about the same.
Frequently asked questions about email deliverability:
- What is an email deliverability rate and why is it so important?
Answer: An email deliverability rate, like all other rates is measured out of 100. For example, if you have a 70/100 email deliverability rate, this means that out of every 100 emails you send, 70 go to your subscriber’s inbox while the remaining 30 go to spam folders. Considering the strict regulations of today’s times and email service providers trying to protect users from what may even slightly seem like spam, 70/100 is indeed a good email deliverability rate. However, with Folderly, you can increase your email deliverability to 90-100/100. So as long as you have an opportunity,why not give it a shot?
- What would be a good email deliverability rate?
Answer: If you are someone who has never heard of email deliverability and is only recently hearing it, then you may be shocked at the technicality the term carries along with it. As simple as it seems, there is a preferred rate of email deliverability which you should aspire to reach. Reaching the optimum rate will ensure that all your mails go to the right places and reach the right audience. The best email deliverability rate is obviously 100/100. However, since this may be and unrealistic goal for many to reach, you should atleast aim to have a 70-80/100 email deliverability rate. With folderly, you can actively reach and maintain this rate. At the end of the day you do not want your email deliverability rate to go down below 70.
- What is email spam testing and how does it work?
Answer: One of the major reasons why people recommend Folderly is because of its email testing facility. Email testing contributes greatly in inspecting and correcting your email deliverability problems. The way email test work is very simple. We send emails from your email to multiple email ids that are registered with folderly and other 3rd parties like Barracuda, Spam Assassin, Symantec Cloud, and Multiple Spam Filters and scrutinise the problems that your email ID may be facing. Based on such scrutiny, we provide solutions that help increase your deliverability rate and maintain it.
- What are the different email service providers that Folderly supports?
Answers: Given the vast number of email service providers that exist on the internet right now, Folderly understands the need for it to collaborate with different email service providers for its users’ convenience. Folderly supports around 50 email service providers few of them being: Gmail, Gsuit, Office365, Outlook. Folderly also supports custom email service providers if you are someone who uses such services.
- How to do an email spamming test on folderly?
Answer: It is very easy to perform your email spamming tests on folderly. The best part is that folderly will itself do majority of the work for you. The only thing that you have to do is enter your email address. Once you enter your email address, folderly will connect email addresses and multiple domains. After this, it will perform email spam tests which will determine the reasons why your email deliverability rate is low. After this, Folderly will start daily spam fixing campaigns that will help you reach your optimum email deliverability rate.
Conclusively, given the extremes competition on the internet, it is integral that your email deliverability rate be high. A low deliverability rate will mean reduced reach which may mean reduced business if you are someone who has a digital centric business. Taking the help of third party sites like Folderly will make sure that you get the optimum reach that your online business deserves. Folderly makes sure that your information is kept private and is never compromised to unauthorised parties. So what are you waiting for? Come and visit us at folderly.com and learn more about email deliverability and other things that will help you immensely in increasing your reach.
