If you have been the owner of manager of a small business for many years and have therefore successfully navigated the troubled proverbial waters created by the impact and effect of the worldwide coronavirus pandemic, you are to be commended on your business mind and acumen. Perhaps, instead, you have created a new fledging business that is full of potential in the wake of the pandemic. Either way, every successful business owner and manager know and understands the supreme importance in always looking for ways to grow and expand. 

Outsource Your Accounting & Payroll Services

Obviously, every section of your small business is crucial to the success and longevity of your company.

However, even if you only have a handful of employees, or indeed you are the only full-time employee on the books, so to speak, it is still a fantastic idea for any small business, regardless of the industry in which it operates, to outsource the accounting and payroll services of the company. 

Create A Customer Loyalty Program

Another fantastic way to encourage new customers to your business and therefore increase your sales and expand your business is through the creation of a customer loyalty program.

There is a myriad of tried and tested ways of showing your customers, both new and existing, that you value and appreciate them through a loyalty program; here are some ideas to get you started:

• The offering of free products or services to repeat customers
• The creation of membership programs of a premium standard
• Holding competitions on your various social media platforms 
• Organizing customer appreciation events
• Show respect and loyalty by becoming a repeat customer to your own suppliers and business associates
• The creation and distribution of email promotions
• Money off the cost of a product or service when giving a referral 

Be As Environmentally Friendly As Possible

Thankfully, in the modern world of 2022, people across the length and breadth of the country and beyond are becoming more aware and, crucially, more passionate about saving and protecting the natural environment and wildlife both for the here and now and for future generations.

Whilst your business is relatively small, now is the ideal time to start as you mean to go on and promote and practice eco-friendly processes throughout the entirety of your business model. Wonderfully, this will undoubtedly attract other companies and new customers to your ethical business that is actively concerned with reducing its overall carbon footprint. By incorporating sustainable business practices, such as going with an eco friendly packaging for your products using Arka custom business shipper boxes made from recycled materials, you not only demonstrate your commitment to the environment but also position your business as a leader in eco-consciousness. This proactive approach will attract like-minded companies and customers who prioritize sustainability, leading to long-term partnerships and a loyal customer base that values your ethical business values.

Simple yet effective ways in which businesses can become more eco-friendly include the following:

• Offering remote working opportunities to employees wherever possible
• Using sustainable products
• Recycling, reusing and reducing waste
• Using recyclable packaging
• Using only green web hosting services
• Purchasing carbon offsets
• Only working in conjunction with other businesses which are also environmentally friendly
• Working to make upgrades which are wholly energy efficient

Not only will striving to make your small business as eco-friendly as possible result in the growth and expansion of your business, but it will also make a real and wholly positive difference to the environment.