There has been a hike in the number of online Woocommerce store in the past few years. A lot of small and large scale business, companies and firms have opted to choose to woo-commerce stores over any other medium for effectively communicating with the target audience.
Well, one of the main reason for this outburst of woo commerce stores in the market could be the ease of development of woo commerce stores with WordPress. These stores can be easily created by using any one of the dozens of woo commerce plugin available in WordPress. However, if you are working to create a professional website for your company or small scale business, then we would recommend you to contact the woocommerce development company, they will get things done for you. Wocommerce provides such a large variety of options that it can sometimes be hard to keep track of what works and what doesn’t. No worries as we provide you with the top 10 WooCommerce Store Tips &Tricks You Need to Know.
Use Brands in Your Stores
If you wish to establish a solid business identity then you need to create your brand identity. So it’s important that you showcase your brand elements in your woo-commerce stores. This will drastically improve your business sales as a whole. If you offer products and services that aren’t your own, then we would recommend to include brands that resonate with your own businesses mission statement to boost sales. Brand creation is of top mist importance for any type of business to compete as a single entity in the market. Consider your brand as your face in the market world.
Secure Your Woocommerce Site
Security is a matter of trust for the users utilizing your services. If your targeted audience and your users do not feel safe while surfing on your woo-commerce site then creating such functional and a nice looking website is meaningless. So we would recommend you to use an SSL certificate to protect your website. Always make sure to use the best of the best security plugins available for the WordPress storefront. However just using a security plugin won’t be enough, they can be breached in many ways, so ensure that your user’s data is secure from all external hackers theft.
Always Have A Backup
A simple hackers attack or scripting or a software error can leave your website cripple for days and weeks. And we are pretty sure this the worst-case scenario for any online business that is completely based on your woo-commerce site. So it is always recommended to create a backup for all the data on your website on a regular basis. You can also make use of the duplicate plugin to create to duplicate your website on beta servers just in case the main server goes down. Well at end of the day this backup is your insurance for quickly getting back into the game, in case something goes wrong.
Use Good Quality Product Images
When you are involved in the online business, you should be aware of the fact that the users only have a small portion of information about the product to act on. On top of that if you are making use of bad quality of product images then it might drive your users away from your woo-commerce site. So it is important that your product images are high quality though as small as possible, as large images might make your website a lot slower. Also, users won’t wait too long for the product image to load.
Detailed Product Description
Like we said before the users need to have sufficient information about the product so that they easily decide which one to buy. That is why the product description needs to be as detailed as it could be. However, don’t confuse a detailed product description with a long one, keep short but informative. Don’t go round and round about the product, make sure to write specifically detailed points about the product. It is also recommended to hire a professional writer in case you don’t have any experience in writing descriptions.
Add Visual Graphics
Within the various methods use of for advertising in the industry, visual graphics stands at the top. You can also make use of these visual graphics in the form of videos to show your customer a product in action. Adding visuals would allow you to connect with your users on a whole different level. There are various streaming services that make your task a lot easier such as youtube. So if you want your woo-commerce site to be a little different and unique, then make use of these amazing visual graphics to enhance user experience.
Ask For Reviews
It’s important for you to see your business from the point of your customers perspective and how good they find your business. That is why all the websites have review options where your users can rate your services and provide feedback. For an amateur, these feedbacks might seem useless. However, they are strategically very important, as they can provide you insight on how to improve your website interface design and user experience. So as long quality matters for you, customer reviews can only benefit you. Make sure to encourage your users to provide reviews and feedback
Show Relevant Product
To make your users effectively interact with your platform different marketing techniques and user designs are used and showing prominent relevant product based on your user’s interests is one of the most effective and efficient ones. So make sure that your woo-commerce platform shows your users relevant product either on searching or on in a separate box. You might have already seen these elements in various eCommerce website stating “You may also like”, etc.
Integrated Payment Options
Most of the online shopping platform today offers integrated payment gateway options. And as one of their competitor you also need to have a built-in payment gateway. With WordPress, you can easily create an eccentric and highly secured payment gateway for your woo-commerce site. If you choose to create your own payment gateway then make sure that it liked to all the prominent payment options such as net banking, Paytm, Google pay, etc.
Ask Only Specific Information
Your registration process needs to simple and easy. Make sure to ask only the necessary information for registration. Asking for too much personal info makes the process longer and your users reluctant.
Put these tips and tricks in practice and set up the WooCommerce store that would not only earn you good revenue but would also create your presence in the market.
Author Bio –
Hermit Chawla is a Marketing Manager at AIS Technolabs which is Web design and Development Company, helping global businesses to grow. I would love to share thoughts on it consultancy firms.
