You’ve done the hard work and now have a game that’s worthy of going viral. Unfortunately, so do hundreds, if not thousands, of other game developers globally. How do you distinguish yourself?
One answer is by making sure your launch goes off without a hitch. If you can create enough buzz for your brand and follow through with support when your clients need it, you’re already ahead of some of the major players.
If you’re ready to launch your newest game, call center outsourcing services offer you an easy way to scale up support and improve the client experience. Here’s how.
24/7 Customer Support
Gamers are diehard fans that’ll play for hours at a stretch. This means that they might need to reach out for help at three in the morning. If you’re not available at this time, it counts as a strike against you, and there’s every chance they’ll look for another game to play.
Outsourcing gives you a cost-effective way to provide round-the-clock support. This enables your clients to resolve technical issues or billing inquiries at the time most convenient to them.
Multilingual Support
Where are you selling your game? If you’re like most software developers, you’ll want the maximum possible reach. This means going outside of your general geographical area and expanding into new markets.
It’s helpful to offer support in the languages that your customers speak. You can gain this capability quite easily by partnering with an outsourcing company that provides support in multiple languages.
The advantage of doing so is that it breaks down language barriers and makes your game more accessible to a global audience. The fact that you offer multilingual support enhances the gaming experience for your clients and reflects well on your brand.
Technical Assistance and Troubleshooting
When you partner with an outsourcer who specializes in providing technical support, you gain a valuable asset. While it’s tempting to think that you’ve designed your game to be as user-friendly as possible. It’s also possible that others would have a hard time navigating it. Some clients might need help with:
- Installation
- Software configuration
- Updates
- Other challenges
When your support team can offer helpful solutions in these particular areas, your customer service improves. Furthermore, your clients are more likely to get the most out of your game. This makes them unlikely to jump ship on a whim.
Community Engagement and Player Feedback
You can also have your outsourcer represent you outside of the traditional support channels. They may also maintain a presence on gaming forums or actively seek out brand mentions. They can:
- Engage with other players
- Offer helpful tips
- Ask for feedback
- Encourage engagement
- Foster loyalty amongst player
- Increase brand recognition
This feedback can also be invaluable in determining what product improvements and enhancements to work on.
Fraud Prevention and Account Security
You’re dealing with your customer’s personal information and have a duty to protect it. A support as a service business employs robust security measures and fraud detection protocols. The agents are also trained to identify and mitigate threats.
By keeping your client’s data secure, you gain their trust and loyalty.
Scalability and Flexibility
One of the most important reasons to consider outsourcing is that you can build a team according to the demand. So, you can increase your agent numbers during peak periods and decrease them again when demand dies down.
You can also opt for money-saving measures like sharing teams when it doesn’t make fiscal sense to have a dedicated one. The upside is that you don’t have to go through the agonizing recruitment and training process.
Conclusion
Call center outsourcing is a cost-effective way to provide your gamers with the support they need. It gives you the opportunity to offer 24/7 multilingual assistance and foster community engagement. The ancillary benefit is that it can also enhance your security levels.
Your customers benefit, and you win because you can focus on developing rather than fielding technical queries.